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UNBOUND MARKETING RESULTS:
R&E SUPPLY CUSTOMER KIOSKS
R&E Supply Customer Kiosk Sign-Ups
R&E Supply needed a way to connect with the wide range of contractors who walk into their stores daily.
Unbound created an in-store kiosk system to collect customer data in minutes and automatically segment users by location and role.
This gave R&E a structured database to categorize and target over 1,000 hard-to-reach trade workers.
Who R&E Supply Is
R&E Supply serves HVACR repair professionals, independent contractors, and business owners with parts, tools, and supplies across multiple Arkansas locations.
Their eight stores attract a diverse mix of business owners and technicians with different needs, buying cycles, and levels of decision-making power.
Our Challenge
R&E wanted to communicate with all of the customers that walk into and purchase from their stores. They had no way to identify and segment owners, employees, and freelance contractors for different messaging strategies.
Unbound needed to provide a simple in-store solution for R&E to send relevant messages, promote events, and tailor offers to the right people. This required a fast system that customers would actually interact with.
What We Delivered
Unbound designed a digital kiosk that asks customers a short series of clear, quick questions.
The interface mirrors the empowerment-focused messaging on the kiosk screens.
The kiosk collects store location preference, contractor type, and other key identifiers.
These responses feed directly into a growing database, organized into meaningful communication groups.
How We Did It
We created a short question workflow that captures only what R&E truly needs. This enhanced user experience and interaction, allowing us to make sign-ups fast and frictionless for workers who are in a hurry.
Using the kiosk as a physical touchpoint ensured that every in-store customer could be reached. The design matches R&E’s brand system, using empowering messaging and bold CTAs throughout the kiosk loops and UI screens.
What This Meant for R&E Supply
From the sign-ups, R&E can send tailored messaging through different marketing materials based on customer needs, responsibilities, and buying habits. This system also gives R&E clarity about which store each customer visits most often, making location-specific promotions, events, and product announcements possible.
Marketing Results
1,000+ hard-to-reach trade workers were categorized and signed up through the kiosk system. R&E now has a segmented customer database, the ability to target messaging by role and store, and a direct communication channel to their most important buyers. The kiosk became the foundation for future marketing campaigns, community engagement, and store-specific promotions.
WORK WITH UNBOUND
01
Compass
A FRAMEWORK FOR STRATEGIC PLANNING—ALIGNING GOALS AND METHODS FOR BUSINESS GROWTH.
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02
curation
A FRAMEWORK FOR STRATEGIC PLANNING—ALIGNING GOALS AND METHODS FOR BUSINESS GROWTH.
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03
customization
A FRAMEWORK FOR STRATEGIC PLANNING—ALIGNING GOALS AND METHODS FOR BUSINESS GROWTH.
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FULL-SCOPE OF SERVICES
With specialties that intersect a full-service agency, we are your growth partners. We tailor our expertise to comprehensive projects and campaigns.
Our Services
Marketing Strategy
01/04
A tailored marketing strategy gives your business direction and measurable growth. At Unbound, we help Arkansas businesses reach their ideal customers and strengthen their market presence. From audience research and analysis to digital creation and marketing, our strategies align your brand identity with clear, actionable goals.
MARKETING STRATEGY SUBSERVICES
Brand Strategy
02/04
Your brand strategy is essential for reaching your target audience. At Unbound, we ensure every brand touchpoint aligns with your business goals. By assessing your positioning, creating a blueprint for strategy, and executing with proven practices, we help you build a brand that looks great, sounds great, and impacts the customer.
BRAND STRATEGY SUBSERVICES
Brand Identity
03/04
A strong brand identity clearly expresses the essence of your business. Unbound Collective helps you hone your brand identity by taking your mission, vision, and values and making them recognizable for your target customer. Through competitive analysis, stylescapes, and graphic design, we ensure your brand is authentic and prepared for growth.
Digital Advertising
04/04
Reach your audience where they are with ad campaigns tailored for Arkansas businesses. Unbound's digital advertising strategies incorporate PPC, social media, and Google Ads to increase visibility and drive growth. We design and manage the effectiveness of your brand with KPIs that influence real results across all digital channels.
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Explore our selected work for insight into our process, our capabilities, and our results.
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