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UNBOUND MARKETING RESULTS:
R&E SUPPLY CUSTOMER KIOSKS
MedTrust Sales from Embark Senior Living Summit
MedTrust partnered with Unbound to create relationship-driven value for their Embark Senior Living Summit at the Breakers Palm Beach.
The event was designed to convert qualified prospects into partners.
We created an environment where hospitality and strategy united with a cohesive event identity, high-end collateral, and an excellent guest experience.
Who MedTrust Is
MedTrust Health Alliance supports senior living communities with purchasing strategy, operational guidance, and partner resources.
Their focus is helping facilities reduce costs, improve quality, and maintain long-term financial stability.
Our Challenge
MedTrust needed a way to gather a small group of high-value senior living operators in a focused, impactful setting that encouraged meaningful conversations beyond typical sales interactions.
The summit had to match the character of The Breakers and present MedTrust as an elevated, trustworthy partner. At the same time, it needed to qualify as a continuing education event for sponsor funding while still supporting organic relationship-building and partnership discussions.
What We Delivered
Unbound built the complete visual identity system for "MedTrust Presents: Embark Senior Living Summit."
We extended MedTrust's brand into an event experience.
This included invitations, RSVP assets, name tags, itineraries, in-room packets, and learning materials.
With on-site collateral, we guided guests through every moment.
Each element—from daily schedules to sponsor recognition—reinforced consistency, clarity, and the valuable purpose of the summit.
How We Did It
We began with an invitation, using custom print and digital forms to set expectations and establish the event's elevated feel. We designed every touchpoint to feel intentional and aligned with MedTrust's goals.
On site, we delivered a seamless arrival and participation experience through coordinated materials, clear agendas, and thoughtfully crafted print collateral. Hospitality and education were blended through structured sessions, dinners, and activities that built trust naturally.
What This Meant for MedTrust
The summit opened space for conversations that rarely occur in a traditional sales pitch. MedTrust was able to root their discussions in trust and shared priorities. The event elevated MedTrust’s credibility, strengthened relationships with operators, and reinforced their capabilities in the senior living space.
Marketing Results
1,000+ hard-to-reach trade workers were categorized and signed up through the kiosk system. R&E now has a segmented customer database, the ability to target messaging by role and store, and a direct communication channel to their most important buyers. The kiosk became the foundation for future marketing campaigns, community engagement, and store-specific promotions.
WORK WITH UNBOUND
01
Compass
A FRAMEWORK FOR STRATEGIC PLANNING—ALIGNING GOALS AND METHODS FOR BUSINESS GROWTH.
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02
curation
A FRAMEWORK FOR STRATEGIC PLANNING—ALIGNING GOALS AND METHODS FOR BUSINESS GROWTH.
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03
customization
A FRAMEWORK FOR STRATEGIC PLANNING—ALIGNING GOALS AND METHODS FOR BUSINESS GROWTH.
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FULL-SCOPE OF SERVICES
With specialties that intersect a full-service agency, we are your growth partners. We tailor our expertise to comprehensive projects and campaigns.
Our Services
Marketing Strategy
01/04
A tailored marketing strategy gives your business direction and measurable growth. At Unbound, we help Arkansas businesses reach their ideal customers and strengthen their market presence. From audience research and analysis to digital creation and marketing, our strategies align your brand identity with clear, actionable goals.
MARKETING STRATEGY SUBSERVICES
Brand Strategy
02/04
Your brand strategy is essential for reaching your target audience. At Unbound, we ensure every brand touchpoint aligns with your business goals. By assessing your positioning, creating a blueprint for strategy, and executing with proven practices, we help you build a brand that looks great, sounds great, and impacts the customer.
BRAND STRATEGY SUBSERVICES
Brand Identity
03/04
A strong brand identity clearly expresses the essence of your business. Unbound Collective helps you hone your brand identity by taking your mission, vision, and values and making them recognizable for your target customer. Through competitive analysis, stylescapes, and graphic design, we ensure your brand is authentic and prepared for growth.
Digital Advertising
04/04
Reach your audience where they are with ad campaigns tailored for Arkansas businesses. Unbound's digital advertising strategies incorporate PPC, social media, and Google Ads to increase visibility and drive growth. We design and manage the effectiveness of your brand with KPIs that influence real results across all digital channels.
UNBOUND SELECTED WORK
Explore our selected work for insight into our process, our capabilities, and our results.
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The Ouachitas
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MedTrust Health Alliance
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Handle Barbershop
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Fletcher Sparrow Capital Management
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Better Fellas
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007
Poco's Beer, Wine, and Spirits
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