Ski Brothers Heat & Air yeti mascot illustration skiing down a snowy mountain through pine trees with an orange sunset sky, brand identity design by Unbound Collective

Image Nº 001—Ski Brothers Logo

Traditional HVAC shapes fused with skiing elements distinguish Ski Brothers’ reliability. Industry typography presents professional, clear, bold lettering.

Ski Brothers Heat & Air logo on cream background featuring crossed ski icon and teal wordmark, brand identity design by Unbound Collective
Ski Brothers Heat & Air white logo on deep teal background with crossed ski icon and bold wordmark, brand identity design by Unbound Collective

Image Nº 002—Balanced Color Palette

A balanced color palette helps Ski Brothers maintain its voice across all seasons and brand implementations.

Ski Brothers Heat & Air brand color palette showing teal, blue-gray, red, orange, and amber swatches with tints, brand identity design by Unbound Collective

Image Nº 003—Matt and Aaron Chwalinski

The Ski brothers envisioned a brand that isn’t just an HVAC company. It’s a neighbor focused on the in-home comfort of its own community.

Ski Brothers Heat & Air owners standing with arms crossed in branded polos in front of a service van, brand photography by Unbound Collective

Image Nº 004—HVAC Iconography

This iconography clearly depicts HVAC specialty messaging while paying tribute to retro skiing imagery.

Ski Brothers Heat & Air custom HVAC icon set on teal background featuring heating, cooling, airflow, temperature, and service symbols, brand identity design by Unbound Collective

Image Nº 006—Mascot Creation

Designing a mascot with a clear connection to climate that customers can remember helps separate Ski Brothers from the competition with a distinct personality.

Ski Brothers Heat & Air yeti mascot illustration skiing down a snowy mountain through pine trees with an orange sunset sky, brand identity design by Unbound Collective

Image Nº 007—Diverse Application

The character can be translated in different positions across different applications for digital platforms, truck wraps, banners, and more.

Image Nº 008—Mascot Variation

Variation permits thematic changes across industry seasons, allowing seamless customization for the friendly mascot.

Ski Brothers Heat & Air yeti mascot illustration riding a ski lift chair with skis and goggles, brand identity design by Unbound Collective
Ski Brothers Heat & Air yeti mascot illustration crouching beside an HVAC unit holding a wrench, brand identity design by Unbound Collective

Image Nº 009—On-Site Imagery

Candid project photographs build trust across all local applications such as the website, Google Business Profile, and social media.

Ski Brothers Heat & Air technician in branded polo removing an old outdoor AC condenser unit in front of a brick home, brand photography by Unbound Collective
Ski Brothers Heat & Air technician kneeling beside an outdoor AC condenser unit against a brick wall during a service call, brand photography by Unbound Collective
Ski Brothers Heat & Air technician holding a refrigerant torch and gauge kit beside an outdoor AC condenser unit, brand photography by Unbound Collective
Ski Brothers Heat & Air technician standing on a residential rooftop next to HVAC vents under a blue sky, brand photography by Unbound Collective
Ski Brothers Heat & Air technician routing wiring through an open HVAC control board during installation, brand photography by Unbound Collective
Ski Brothers Heat & Air fully stocked HVAC service van with open rear doors showing refrigerant hoses, gauges, and equipment, brand photography by Unbound Collective
Ski Brothers HVAC technician carrying a large metal HVAC component down the front porch steps of a brick residential home, brand photography by Unbound Collective
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Image Nº 010—Badge Variety

Ski Brothers adapts the promotion of brand identity for different contexts in badges, creating cohesion with primary and secondary brand colors.

Image Nº 011—Sub-Logo Lockup

Using an everyday statement promotes Ski Brothers’ as a relatable option with a recognizable brand.

Tyler Bushong of Bushong Accounting professional headshot in a dark button-up shirt and glasses against a teal studio background by Unbound Collective
Devin Bushong of Bushong Accounting professional headshot in a dark teal blouse against a teal studio background by Unbound Collective
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Ski Brothers Heat & Air "The Guys with the Yeti" custom typographic tagline lockup on teal background, brand identity design by Unbound Collective

Image Nº 012—Truck Wraps

Vehicle wraps create a moving brand statement that reinforces recognition and trust within operation locations of Ski Brothers.

Ski Brothers Heat & Air service van wrap design showing driver side with yeti mascot skiing and mountain scene on orange background, vehicle branding by Unbound Collective
Ski Brothers Heat & Air service van wrap design showing driver side with yeti mascot skiing and mountain scene on orange background, vehicle branding by Unbound Collective
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Image Nº 013—Founding Badge

This founding badge depicts the foundation of Ski Brothers, with the tree graphic symbolizing continual growth, capability, and longevity.

Image Nº 014—Campaign Badges

Further badge customization lends itself to seasonal, event, and campaign-specific branding.

Tyler Bushong of Bushong Accounting professional headshot in a dark button-up shirt and glasses against a teal studio background by Unbound Collective
Devin Bushong of Bushong Accounting professional headshot in a dark teal blouse against a teal studio background by Unbound Collective
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Ski Brothers Heat & Air "Estd. 2018" amber shield badge with pine tree arrow mark on dark teal background, brand identity design by Unbound Collective

Image Nº 015—Branded Mailers

The mailer combines several original assets in an effort to blend brand recognition with seasonal urgency, with the potential to impact either top or bottom of funnel customers.

Ski Brothers Heat & Air spring AC tune-up promotional mailer featuring yeti mascot on ski lift with $89.95 pricing offer, print design by Unbound Collective
Client: Ski Brothers Heat & Air
Photography: Sarah Oden
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CRAFTED BY COMPASS

Below are the results that came from a Compass session. Compass is the foundation of all the work we do at Unbound.

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Bushong Accounting

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Bushong Accounting uses the Profit First method to give businesses clarity, confidence, and control over their finances.

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Bushong Accounting backlit dimensional logo sign mounted on white brick exterior wall, environmental signage by Unbound Collective
Bushong Accounting frosted teal business cards for Tyler Bushong Owner Accountant displayed in floating 3D render, print design by Unbound Collective
Bushong Accounting website hero section reading Clarity for Your Business Finances with floating service badges including tax planning, bookkeeping, payroll, and financial reporting on teal dot grid background, web design by Unbound Collective
Bushong Accounting 3D logo sign closeup showing teal acrylic letterforms and icon on brushed metal panel with glowing dot detail, environmental signage by Unbound Collective
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Ski Brothers Heat & Air

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Ski Brothers Heat and Air provides reliable HVAC solutions and emphasizes  customer comfort with expert services, streamlined maintenance plans, and premium products.

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Ski Brothers Heat and Air two owners standing arms crossed in branded Columbia polo shirts in front of open service van, brand photography by Unbound Collective
010

R&E Supply

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R&E Supply has served Arkansas HVAC contractors since 1938. We built the brand system to finally match the operation behind it.

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R&E Supply Your Complete Source for HVACR Solutions in Arkansas sales folder with business card tucked inside pocket on dark concrete surface, print design by Unbound Collective
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R&E Supply branded Chevrolet box truck with Your Complete Source for HVACR Solutions in Arkansas vehicle wrap photographed from front angle at warehouse, vehicle branding by Unbound Collective
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Sarah Oden

Coming soon
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V’s Barbershop

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V’s Barbershop is a national men’s grooming franchise offering over 25 years of consistent haircuts and the campaigns, products, and systems to support them.

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V's Barbershop St. Augustine digital signage display showing full services menu alongside Big Chop annual sale creative mounted on brick wall, digital design by Unbound Collective
V's Barbershop Second Annual Big Chop Sale wide banner with retro typography badges including Going Fast, Stock Up, Best Deal, Last Chance, and Annual Sale on cream background, brand identity by Unbound Collective
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Poco's Beer, Wine, and Spirits

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Poco’s Beer, Wine, and Spirits is the first permitted liquor store in Polk County, Arkansas featuring an outlaw cowpoke mascot.

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Poco's Beer Wine and Spirits retro cowboy mascot illustration in yellow and brown holding a whiskey glass, repeated pattern on sage green background, designed by Unbound Collective
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Poco's Beer Wine and Spirits branded kraft paper bag with vintage cowboy logo and script lettering on dark wood surface, packaging designed by Unbound Collective
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Better Fellas navy and cream business cards with gold foil logo and circular stamp design displayed on a wood stump surface, brand identity designed by Unbound Collective
Better Fellas pay-per-click marketing agency illustrated postage stamp featuring navy storefront at 2901 on kraft brown background, designed by Unbound Collective
Better Fellas navy blue business card with gold foil script logo propped on a rustic wood stump with blurred outdoor background, designed by Unbound Collective
005

Fletcher Sparrow Capital Management

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Fletcher Sparrow Capital Management Quarterly Results Print Design Newsletter for Investors Made by Unbound Branding Company
Fletcher Sparrow Capital Management Hedge Fund, Premium Business Collateral, Business Card and Stationery Design with matte brass foil reflection.
Fletcher Sparrow Capital Management Hedge Fund, Premium Business Collateral, Business Card and Stationery Design.
004

Handle Barbershop

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Victorian-inspired window detail window design install and branding with illustrated raven, for Handle Barbershop in Little Rock, Arkansas.
Interior Design of Handle Barbershop in Little Rock, AR
Close-up of a focused barber in a flat cap and denim apron performing a precision scissor-over-comb haircut, brand photography by Unbound Collective for V's Barbershop
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MedTrust navy blue brand folder and trust and transparency brochure displaying no-fee GPO value propositions alongside M logo mark, designed by Unbound Collective
Letterpress-printed, foil-stamped and diecut copies of the Embark Senior Living Summit VIP invites for MedTrust Health Alliance in Fayetteville, Arkansas.
Overview of all Embark Senior Living Summit by MedTrust, attendee collateral print design, name tags, invitations, and itinerary inside of printed booklet made by Unbound Collective
MedTrust branded, die-cut sales  pocket folder package design showing semi-open view.
MedTrust art direction, iconography, and slide deck presentation in brand identity motif.
002

The Ouachitas

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The Ouachitas is a coffee roaster and brewery with dual culinary and community ambitions in the Arkansas River Valley.

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The Ouachitas restaurant menu spread open on a wood table showing salads, appetizers, wings, pizza, desserts, and drinks sections with teal typography, menu design by Unbound Collective
Beer Can Package Design and Branding for Dead to Me, Blackberry Shandy at The Ouachitas in Mena, Arkansas.
Branded Coffee Bag Packaging for The Ouachitas in Mena, Arkansas.
Branded Coffee Bag Sticker Label Rolls for Packaging Coffee at The Ouachitas in Mena, Arkansas
Beer Can Package Design and Branding for Madd Ox, West Coast IPA at The Ouachitas in Mena, Arkansas by Unbound Branding Agency
001

Kvinna Studio

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Kvinna Studio provides a custom photography experience and dedicates their practice to developing distinctive printed imagery which recognizes and materializes beauty.

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An overview of brand identity design, logo design, stationery, photography, print design, and collateral for Kvinna Studio in Little Rock, Arkansas Made by Unbound Brand Consultants
Kvinna luxury heirloom photo book with black and white bridal portrait cover design and ribbon pull, photographed on dark background by Unbound Collective
Kvinna branded white stationery cards with serif logo arranged in flatlay on dark marble surface with veining, brand identity designed by Unbound Collective
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